obviously anyone is welcome to use the product. what we have found though is that men really love the product because it keeps a balance of their natural oils, which gives guys a thick and moisturized hair feel, almost like a swim in the ocean. we also find guys are drawn to our product's focus on scalp health, as well as our dedication to simplicity and convenience.
some women like the product, some don't. if you find that you shampoo leaves your hair dry and gnarled, this could be a good solution for you because it will keep softness in the hair with natural oils. however, the product doesn't lather up and may not do as well spreading through and detangling longer hair. what you will find though, is your hair feels incredibly soft with a light bit of texture to it so it's easier to style, and no flyaways.