A man with curly, long hair running fingers through his hair and smiling.

A lighter alternative to shampoo. No more poofy, dry, itchy heads

It's Not Shampoo

Shampoo strips your hair of natural oils and causes problems like dry, damaged hair, an itchy scalp, and excess oil production. We created Modern Mammals to fight that.

Light, daily rinsing

Cleanse out sweat and grease without being so harsh on your hair. Welcome to great hair days, every day.

Join the crew, forget shampoo. 60,000+ guys and counting.

  • ★★★★★

    “I'd recommend a whole bottle try - personally for me it took a couple weeks (4-5 washes) to get used to it bc it is so much different than shampoo. But it's amazing”

  • ★★★★★

    “Ngl I thought your shampoo was gimmicky and stupid but I've been using it for about a week and honestly I'm never going back to regular shampoo”

  • ★★★★★

    “I'm loving it too! Recently got. First time user. I am so happy with it. My hair has never felt this healthy & clean.”

  • ★★★★★

    “I saw an ad for your product on instagram and i decided to try it since the shampoo/conditioner i was using was damaging my hair and ive now been using it for about a month and it is working wonders, never going back!”